Sensiblecity’s Weblog

Nonprofits: Stop what you are doing and read, because I believe that we’ve stumbled upon a technology platform that (whether or not you want it to) is going to redefine how Americans find and interface with nonprofit organizations.

Anyone who knows the nonprofit admin realm knows that there are a lot of online services that presume to be the holy grail of SEO and response generation. Some of them are great, many of them are just copycats of an original. But for the hundreds of thousands of organizations that have signed on to these, the results have been predominately average.

In comes good2gether. First, watch the video.

Now, consider this. How many times has your instinct to contribute to a cause or to a movement come as an instant, passionate response to an editorial or broadcast news story? Sure, you may have heard about Hurricane Katrina from a friend, but it was the message from the media that made your heart sink and your drive to contribute come forward.

I for one watched it unfold on CNN. My family came together on the issue. We funded a friend of ours, a midwife, to drove from Chicago to NOLA with supplies, food and the necessary skills to help laboring women who were stranded with no medical care.

Or lets make it simple. In my home town of Asheville, NC, I read stories every week about mountaintop removal and other environmental tragedies that occur daily in the Blue Ridge Mountains. I would love to be able to move that frustration… move that emotion through immediate, intelligent action. The national nonprofits just don’t do it for us like they used to. We need something more. We need something local.

So here we are with a platform that ties local events, local volunteering and local fundraising directly to the causes we find so troubling in our daily news. And that is just the beginning (again, watch the video or visit the website, www.good2gether.com). This is about community empowerment. Its about giving Americans more options, more information and more relevant (local) opportunities to engage than ever before.

Did I mention that it is free to nonprofits?

sign-up today

Oh, and don’t take our word for it:

• San Francisco Business Times
• San Jose Mercury News
• Boston Globe
• PC Magazine